Creating a diverse workforce can contribute to how a corporation or company brands itself, not just by improving business perceptions in the eyes of the public as well as improve internal operations of an organization.
Corporate participation in developing a diverse workforce is on the rise. According to a recent survey from Deloitte Insights, the proportion of executives who cited inclusion as a top priority rose 32 percent from 2014 to 2017. 38 percent of respondents also reported that a diverse workforce and inclusion efforts are driven by the CEO, increasing pressure on c-suite executives to pioneer efforts to increase diversity in the workplace.
Diverse teams made up of different inherent and acquired attributes can result in a variety of methods to address a challenge and foster innovation and creativity. But employing a diverse workforce can also help a company to reach its goals in other important and unexpected ways, including performance, recruitment, and increased decision-making abilities.
The Harvard Business Review reported that companies that display a diverse workforce are 45 percent more likely to have increased market share and 70 percent more likely to have captured a new market than those that did not.
In a candidate market with historically low unemployment, it can be difficult to attract and retain top talent. A strong reputation for inclusion in a diverse workforce can help boost a company’s appeal to job seekers.
A recent survey from PwC found that 54 percent of women and 45 percent of men researched the diversity and inclusion policies of a company prior to accepting a job offer. Further, 61 percent of women and 48 percent of men researched the diversity of a company’s leadership team prior to accepting an offer.
Relying on a homogenous workforce can restrict more inclusive problem-solving, limiting innovation and opportunities. A recent study found that teams made up of members of diverse gender, age, and geographic location have been found to outperform individual decision makers 87 percent of the time.
Establishing a diverse workforce holds many benefits, but one obvious benefit is the increase in available candidates to hire from. By working with a strategic staffing and recruiting firm, like Sparks Group, businesses gain access to a vast talent pool of qualified candidates to choose from.
As a certified LGBT Business Enterprise (LGBTBE), Sparks Group is itself a certified diverse supplier of contingent and full-time talent. If your organization is working to create a more diverse workforce, our recruitment experts can help manage your entire talent acquisition process and discover highly qualified candidates from our vast network of job seekers.
Connect with a staffing and recruiting expert to learn how working with a strategic hiring partner can foster long-term business success.